A new national survey released today by the Alzheimer’s Association shows that Americans aged 55-64 rank brain and memory health as their second greatest health worry as they age. Yet only half say they are actually doing something about keeping their brain healthy. In response, the Alzheimer’s Association is launching Maintain Your Brain(TM) workshops across the country and releasing a new “how-to” brochure and a helpful list that describes “Ten Ways to Maintain Your Brain(TM).” “Brain and memory health is increasingly becoming a concern for many Americans,” said Sheldon Goldberg, president and CEO of the Alzheimer’s Association. “But awareness is not enough. We need to reach people now with information on how they can keep their brains healthy and potentially reduce their risk of developing Alzheimer’s disease, especially the nation’s 77 million baby boomers who are the next generation at risk.”

Released in conjunction with National Alzheimer’s Disease Month in November, the survey results also show that many people need guidance on how to stay brain-healthy through proper diet, exercise, and mental and social activities. Only 52 percent of adults nationwide say they engage in activities specifically for the purpose of exercising and building brain memory. Although adults do not connect certain activities to brain health, they are doing a number of activities that strengthen the brain. Specifically, most adults “make a special effort to choose foods that are healthier” (77 percent), “read a book” (76 percent) or “walk a mile or more” (57 percent).”